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K-Lauch EGB

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  1. Contenet

    Introduction (13 weeks)
    13 Lessons
  2. Development (12 Weeks)
    13 Lessons
  3. Execution (12 Weeks)
    11 Lessons
K-Lauch EGB Development (12 Weeks) Market Testing / Launch Simulation
Unit 2, Lesson 11
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Market Testing / Launch Simulation

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Key Achievement Activities / Assessments / Homework

Small launch or user feedback session		1.- Launch Day Simulation: Set up mini-booths in class to show their project.

2.- Use paper “Krugs” to simulate real buying/selling decisions.

3.- Track which projects attracted the most “customers” and why.

4.- Record 1-minute demo videos of their idea (using phone or webcam).

5.-Celebrate wins: “Most Original”, “Best Pitch”, “Most Likely to Succeed”.

6.-Reflection: “What surprised me during our launch event?”

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