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K-Lauch EGB
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Contenet
Introduction (13 weeks)13 Lessons-
What is Enterpreurship?
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Entrepreneurial mindset
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Types of Entrepreneurs
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Identifying Opportunities
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Market Research Basics
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Understanding Customers
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Value Proposition Design
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Business Models
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Legal Forms & Ethics
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Risk & Failure
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Elevator Pitch Workshop
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Guest Speaker / Entrepreneur Panel
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Trimester Review & Presentation
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What is Enterpreurship?
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Development (12 Weeks)13 Lessons
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Execution (12 Weeks)11 Lessons
Unit 3,
Lesson 2
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Sales Techniques
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| Key Achievement | Activities / Assessments / Homework |
| Sales funnel, pitching to customers | 1.- Watch funny sales scenes from movies and discuss tactics. 2.- Practice a 30-second sales pitch with a prop. 3.- Game: Build a sales funnel using cups and ping-pong balls. 4.- Role-play: convince your teacher to buy your product. 5.- Draw a ācustomer pathā from interest to buying. 6.-Design a simple flyer that persuades someone to buy. |