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K-Launch BGU
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Content
Introduction (13 Weeks)15 Lessons-
What is Entrepreneurship?
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Entrepreneurial Mindset
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Types of Entrepreneurs
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Types of Entrepreneurs
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Identifying Opportunities
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Identifying Opportunities
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Market Research Basics
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Understanding Customers
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Value Proposition Design
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Business Models
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Legal Forms & Ethics
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Risk & Failure
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Elevator Pitch Workshop
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Guest Speaker / Entrepreneur Panel
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Trimester Review & Presentation
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What is Entrepreneurship?
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Development (Weeks 12)13 Lessons
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Execution (Weeks12)14 Lessons
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Operational Planning
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Legal & Compliance
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Sales Techniques
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Advanced Digital Marketing
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Growth Hacking & Scaling
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Managing Finances
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Crisis Management
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Team & Culture
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Final Pitch Prep
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Business Plan Finalization
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Final Presentations
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Reflection & Feedback
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Celebration & Next Steps
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Scaling strategies, network effects
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Operational Planning
Unit 3,
Lesson 2
In Progress
Legal & Compliance
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| Key Achievement | Activities / Assessments / Homework |
|---|---|
| Licenses, permits, contracts | 1.-Research 3 real licenses needed to open a business in Ecuador. 2.-Analyze a sample contract – spot the key clauses. 3.-Group task: Create a compliance checklist for their project. 4.-Debate: “Should all startups hire a lawyer from day one?” 5.-Study case: What legal mistakes led to the fall of Theranos? 6.-Create a one-page summary of legal obligations for their type of business. |